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A great blog post may contain all the super helpful information for readers online. But when writing content, how long should a blog post be to provide an amazing post to your target audience? Google’s recent updates have placed a higher emphasis on the importance of...
Visibility is currency in this day and age. Search engine ranking is a critical asset for businesses vying for attention online—whether you're a local startup or a sprawling enterprise. Your presence in search engine results directly influences customer trust. It also...
Imagine you own a local bookstore and a customer walks in, looking around hesitantly. Instead of bombarding them with the latest bestsellers, you ask, "How can I help you today?" They reply, "I'm looking for a beginner's guide to gardening." Gone are the days when SEO...
The digital market has always been a crowded place, and when businesses had to move online to survive, the competition is more cutthroat than ever before. Have you ever wondered what sets a business apart from its competitors? The truth is, it’s not the products you...
Imagine you've worked hard to create this beautiful website. You've agonized over every detail, from the font size to the color scheme. The content is top-notch, and you're confident that it's exactly what your target audience is looking for. But there's a problem. No...
As the world becomes increasingly digital, businesses must prioritize online marketing to stay competitive. Search engine optimisation plays a crucial role among the many components of a successful digital marketing strategy. Optimizing your website for Google can...
Short for return on investment, ROI is a mathematical formula you can use to evaluate your investments and determine how they perform—whether or not your efforts are actually helping your business improve its bottom line. By calculating your ROI, you gain insights you...
Disclaimer: This article was written without negative intentions on J&T Express Philippines neither is it sponsored by the said company. This article is meant to be an editorial piece that every marketer may probably learn a thing or two. In the two past weeks,...
It’s the age of digital transformation. Businesses have to consistently update their processes to adapt to constant change. But adapt how? As a starting point, you have to stay relevant and build a presence where your audience is—online. SEO marketing is one of the...