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Starting a blog can feel like standing at the base of a mountain, staring up at the summit of blogging success. It’s an exciting journey but one that can quickly turn overwhelming if you’re not careful. The path is littered with common blogging mistakes that can...
Imagine you own a local bookstore and a customer walks in, looking around hesitantly. Instead of bombarding them with the latest bestsellers, you ask, "How can I help you today?" They reply, "I'm looking for a beginner's guide to gardening." Gone are the days when SEO...
Ever had that sinking feeling when a piece of content you were excited about falls flat with your audience? You're not alone. Many businesses struggle with creating content that resonates with their target audience. The solution? A content strategy framework. This is...
Imagine you've worked hard to create this beautiful website. You've agonized over every detail, from the font size to the color scheme. The content is top-notch, and you're confident that it's exactly what your target audience is looking for. But there's a problem. No...
As the world becomes increasingly digital, businesses must prioritize online marketing to stay competitive. Search engine optimisation plays a crucial role among the many components of a successful digital marketing strategy. Optimizing your website for Google can...
Short for return on investment, ROI is a mathematical formula you can use to evaluate your investments and determine how they perform—whether or not your efforts are actually helping your business improve its bottom line. By calculating your ROI, you gain insights you...
Disclaimer: This article was written without negative intentions on J&T Express Philippines neither is it sponsored by the said company. This article is meant to be an editorial piece that every marketer may probably learn a thing or two. In the two past weeks,...
It’s the age of digital transformation. Businesses have to consistently update their processes to adapt to constant change. But adapt how? As a starting point, you have to stay relevant and build a presence where your audience is—online. SEO marketing is one of the...
Outsourcing SEO services to the Philippines is a long-standing industry practice. The country has a large pool of highly-skilled and affordable SEO experts. This makes the Philippines an ideal destination for businesses looking to get the most bang for their buck when...