SEO Audit Services

Maximize Organic Search Engine Visibility, Elevate Your Online Presence

Is Your Website Costing You Customers Without You Even Knowing It?

A slow, error-filled website doesn’t just hurt your rankings—it drives your customers away. According to Think with Google, 53% of mobile users abandon a site that takes more than three seconds to load. Add broken links, missing meta tags, and confusing navigation into the mix, and your business could be silently bleeding traffic and revenue every single day.

That’s where my SEO audit services come in. I’m Maria—an independent SEO consultant based in the Philippines. I help businesses like yours uncover hidden technical SEO issues, missed content opportunities, and on-page problems that could be holding your site back from ranking on Google’s first page. Whether you need a comprehensive technical SEO audit, a content checkup, or a full SEO strategy refresh, I provide actionable recommendations you can use—no fluff, no upsells. And yes, if your audit turns into a bigger project, I can bring in trusted experts from my network to support your goals.

Outsourcing your website SEO audit services to a reliable consultant overseas can be your smartest move—especially when you want high-quality insights without the agency-level price tag. I use a mix of proven SEO tools, experience, and plain language so you actually understand what’s going on with your site.

Let’s identify what’s holding your site back. Book a free discovery call or request your audit today—I’m here to help you move forward with clarity and confidence.

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My SEO Audit Services

I provide an array of SEO services, which include:

On-page SEO

If your content isn’t aligned with what users are searching for—or if your page SEO is inconsistent—you’re likely missing out on qualified traffic. I assess key on-page SEO factors such as title tags, meta descriptions, internal links, and keyword usage. This ensures that every web page supports your business goals and appears prominently in search engine results pages.

Technical SEO Audit

Search engines need to crawl and index your site efficiently. Issues with technical SEO elements—such as broken links, crawl errors, or HTML validation—can block your visibility. Through a technical SEO audit, I identify the hidden issues that affect your website’s ranking. Once identified, I offer clear solutions that either your development team or I can implement.

SEO Performance Audit

If you’re investing in SEO but not seeing results, it’s time to examine the bigger picture. I will evaluate your current SEO strategy. I will identify what is working and highlight gaps in your search engine optimization efforts. To do this, I will use data from Google Analytics, Google Search Console, and other trusted SEO tools. This approach ensures that your efforts are aligned with measurable business outcomes.

Competitive Gap Analysis

Are your competitors outranking you for high-value keywords? I will compare your site against top competitors to identify missed opportunities. This analysis helps you understand where your existing SEO strategy needs to shift to win better search engine rankings.

Content Audit

Thin, outdated, or duplicate content can drag down your site’s authority. A content audit evaluates your existing pages for relevance, structure, and keyword alignment. I flag underperforming content, highlight top-performing assets, and recommend updates that improve organic search visibility and engagement.

Backlink Audit

Not all links help your site. Some can even hurt your rankings. I will conduct a thorough backlink audit to assess the quality of your existing link profile. By identifying toxic links and spotting opportunities for better link building strategies, I can help strengthen your site’s authority in the eyes of search engine spiders.

User Experience Audit and CRO

High bounce rates and low conversions often stem from poor user experience or unclear calls to action. I will review your site’s layout, page speed, mobile responsiveness, and conversion pathways to uncover what’s turning users away. This user-experience audit includes basic conversion rate optimization (CRO) suggestions to improve how well your site turns traffic into leads or sales.

SEO Audit Implementations

Audit reports are useless if nothing gets fixed. I offer optional SEO audit implementation services, working with your web developers or directly making updates myself. From on-page SEO fixes to technical adjustments and content rewrites, I will ensure that recommendations are properly applied for long-term gains in website performance.

Website Migration Audit

Site migrations—whether it’s a redesign, domain change, or platform switch—can make or break your search engine rankings. Without proper planning, you risk losing valuable organic search traffic, broken redirects, and indexing issues. I provide a structured technical audit before, during, and after your migration to preserve SEO equity and fix potential technical SEO issues early. This ensures a smooth transition for both users and search engine spiders.

Penalty Audit

Has your traffic dropped suddenly with no clear explanation? You might be dealing with a Google penalty—manual or algorithmic. I conduct a detailed SEO audit to identify potential issues, such as duplicate content, unnatural links, or over-optimization. From there, I guide you through a clean-up strategy to restore trust and recover your search engine visibility.

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Your Dedicated Professional SEO Expert in Manila

I didn’t set out to become an SEO specialist. But once I started, I never looked back.

In 2009, I began my digital career as a content writer, helping businesses shape their voice online. But as I wrote article after article, I kept asking the same question: Why does one piece get traffic while another gets buried? That question led me down the path of search engine optimization, where I discovered that effective content isn’t just about great writing—it’s about understanding how search rankings, algorithms, and user behavior all work together.

Over the years, I’ve developed a deep foundation in SEO expertise—from technical audits and on-page SEO to keyword rankings, link building, and content strategy. I’ve helped business sites improve their organic traffic, strengthen their website’s ability to rank, and reduce dependency on paid ads. Some clients have even seen up to 50% savings on ad spend simply by improving their organic search results through a well-planned SEO approach.

As an independent SEO consultant based in Manila, I offer something that large SEO agencies often can’t: a tailored, hands-on strategy that matches your goals. Whether you’re starting from scratch or looking for a thorough SEO audit, I’ll help you understand what’s working, what needs fixing, and how to move forward with clarity and confidence.

Need a custom SEO audit, a content review, or an ongoing SEO strategy? Let’s work together to increase your web traffic and grow your presence—sustainably, strategically, and with measurable impact.

Not sure if your current SEO strategy is truly working for your customers?

What is an SEO Audit, and How Does it Work?

A strong online presence—especially on search engines like Google—is essential for business growth in today’s digital world. But showing up on the first page doesn’t happen by accident. Your website needs to be optimized for both users and search engine spiders to rank well in organic search results.

That’s where an SEO audit comes in. Think of it as a comprehensive health check for your website. It identifies technical, content-related, and structural issues that could be holding back your web traffic and keyword rankings.

Using tools like Google Analytics and Google Search Console, a professional SEO audit analyzes how users interact with your site and how search engines interpret it. You’ll gain insights into the keywords driving traffic, discover broken links, monitor your backlink profile, and flag any technical SEO issues such as crawl errors, slow page speed, or duplicate content.

Whether you’re launching a new site or trying to fix a traffic drop, an SEO audit helps you understand what’s working—and what needs improvement. It serves as a practical roadmap to improve your website’s performance, boost visibility in search engine results, and align your content with your target audience’s intent.

In short, an SEO audit lays the groundwork for a more effective and sustainable SEO strategy—so your website can compete, convert, and grow.

SEO Audit Checklist: What I Inspect

Google Analytics Analysis

I review the past 12 months of your website traffic data to understand user behavior and identify patterns or sudden drops. This helps uncover issues with your online visibility and points to which channels—organic, direct, referral, or social—are delivering the most value. It’s a critical step in aligning future SEO efforts with what’s actually working.

Google Search Console Review

Using Google Search Console, I inspect your current keyword rankings, impressions, and clicks to understand how your site appears in Google search results. I also look at performance by page and identify the top queries bringing in traffic. These insights help shape more targeted SEO recommendations moving forward.

Technical SEO

A clean site structure is key to visibility. I conduct a technical SEO audit to flag crawl errors, broken links, mobile usability issues, and slow page speeds. This part of the audit ensures that search engine crawlers can efficiently index your site—and that users can browse it without frustration.

On-page SEO

Here I look into elements like title tags, headings, internal linking, and keyword usage on your most important web pages. I evaluate whether your on-page SEO supports your ranking goals and provide guidance through an on page SEO audit to optimize each page’s potential.

Content Strategy

I evaluate your existing content to see which pages rank well and attract traffic, and which ones may be underperforming. I also identify content gaps—topics your audience is searching for but you haven’t addressed yet. This informs a smarter, more strategic content roadmap.

Competitive Analysis

I perform a quick audit of your top-ranking competitors to identify what content, keywords, and strategies they’re using. This provides context for your own SEO strategy and helps you spot opportunities to gain an edge.

Backlink Profile

I assess your backlink profile to evaluate the quality and diversity of sites linking back to you. As part of the off page SEO audit, I also flag any toxic or low-quality links that could be impacting your authority and offer suggestions for link-building strategies that support long-term rankings.

UX and CTA Buttons

Finally, I check how easy it is for users to navigate your site and take action. Are your call-to-action buttons clear and accessible? Does your design support user flow? A poor user experience can hurt conversions, so I provide practical advice to improve both engagement and results.

Who Needs a Comprehensive Search Engine Optimization Audit?

Practically, everyone! Whether you’re a small business or a giant corporation, having a solid digital strategy will be your campaign’s foundation. And with an SEO audit, you can identify areas for improvement and help you develop a battle plan to optimize your website and content—ultimately improving your performance on search.

Law Firm

 

Law firms rely heavily on local visibility and trust. An SEO audit helps identify technical issues, enhance on-page SEO, and refine your legal content. This helps you show up when people in your area are looking for legal help.

 

Dental Clinics

 

For dental clinics, being found online often means the difference between a booked calendar and an empty chair. A comprehensive SEO audit ensures that your clinic appears in local search results. It verifies that your calls to action are effective and your content addresses patient concerns.

 

Financial Services

 

Credibility and compliance are critical in the finance sector.An SEO audit identifies issues that could impact your search engine rankings. It helps align your content with user intent and ensures your technical setup supports a seamless, secure browsing experience.

 

Healthcare Providers

 

Patients often search online before visiting a clinic or booking a consultation. An SEO audit ensures your site is accessible, so you can reach patients when they search for care.

 

SaaS Companies

 

For SaaS brands, search is often a primary channel for customer acquisition. Auditing your site helps refine your keyword strategy and uncover technical barriers. It also highlights content opportunities that support both conversion and long-term organic growth.

 

B2B Companies

 

In B2B, long sales cycles and multiple touchpoints make SEO performance even more important. An audit provides valuable insights into how potential customers find your content, highlights existing gaps, and offers guidance on structuring your site to enhance lead generation.

 

Real Estate Agents

 

A solid SEO foundation helps real estate agents appear in local searches and dominate location-based keywords. A technical SEO audit and content strategy checkup ensure your listings, blogs, and landing pages are working hard to bring in inquiries.

 

Wellness Centres

 

Wellness and alternative health providers face high competition in search. An SEO audit helps refine your brand messaging to better resonate with your target audience, ensuring that your unique value propositions stand out in a crowded marketplace.

 

Digital Marketing Agencies

 

Even agencies need audits. Whether you’re managing your own presence or white-labelling services, a custom SEO audit gives you a clear view of technical issues, outdated strategies, or missed content opportunities you can’t afford to ignore.

 

 

eCommerce, Shopify, and Amazon Merchants

 

For online sellers, search engine optimization directly impacts revenue. A comprehensive audit addresses technical SEO issues, enhances navigation, and optimizes product pages for search—boosting both traffic and conversions across platforms.

How Do I Know if My Website Needs an SEO Audit Service?

Knowing when to get an SEO audit for your website is crucial to maintaining your online presence and ensuring your digital efforts are effective. As a business owner, it’s important to know the signs indicating your website could benefit from a professional SEO consultation.

Here are key factors to consider:

  • Stagnant or Declining Traffic: If you have observed a decline or stagnation in your website traffic, your strategies may need to be revisited. A free SEO audit can help you identify the underlying causes, such as outdated keywords or poor site structure, and guide you toward recovery.
  • Low Search Engine Rankings: Do competitors consistently outrank your website for keywords in your domain? A technical SEO audit can identify and fix gaps in your site’s health.
  • High Bounce Rates: A high bounce rate may indicate that visitors are not finding what they need on your website or that the user experience is poor. An SEO audit examines these aspects to improve user engagement and retention.
  • Outdated Website Content or Structure: SEO best practices change rapidly. If your website’s content or structure hasn’t been updated recently, it may not be optimized for search engines. This can affect your visibility and rankings.
  • Difficulty in Finding Your Website for Relevant Searches: If your website isn’t appearing in relevant search results, it may be time to improve your SEO with a technical audit service.
  • Mobile Usability Issues: With most searches now happening on mobile devices, not having a mobile-friendly website can result in significant traffic loss. A technical SEO audit can identify and fix any mobile usability issues.

Recognizing these signs and acting upon them by seeking the help of a professional SEO audit agency is not just about fixing problems; it’s about seizing opportunities to drive more business.

My Technical SEO Auditing Process

SEO isn’t just about chasing rankings—it’s about building a strategy rooted in your goals, audience, and current digital footprint. My SEO audit process is designed to uncover what’s working, what’s not, and what we can improve—together. Whether you’re trying to grow organic traffic, improve search engine rankings, or reduce ad spend, it all starts with a clear, honest assessment.

Step 1: Get to Know You and Your Business

Before we dive into the data, I take the time to understand your business model, services, and goals. What makes your brand different? What’s stopping people from finding you online? These answers help shape your custom SEO roadmap.

Step 2: Identify Your Competitors

Whether you’re going after local or national visibility, knowing your competition helps us benchmark and uncover opportunities. I look at what others in your space are doing—and how you can do it better.

Step 3: Define Your Target Audience

Great SEO starts with understanding who you want to reach. We’ll talk about your ideal customer, their search behavior, and what content or information they’re likely looking for on your site.

Step 4: Review Your Current SEO Strategy

If you’ve done SEO in the past, I’ll evaluate what’s already in place—be it content, backlinks, or on-page SEO structure—and assess its effectiveness. I also check for any outdated practices that might be affecting your search engine visibility.

Step 5: Create a Custom SEO Audit Plan

There’s no cookie-cutter strategy here. Based on your goals and findings from earlier steps, I’ll outline a tailored SEO audit plan, covering technical SEO, content audit, backlink analysis, and keyword research.

Step 6: Deliver Audit Insights and Recommendations

You’ll receive a clear, actionable report that prioritizes fixes and improvements based on impact. I’ll walk you through everything—no jargon—so you understand what’s next and why it matters.

Step 7: Optional Implementation and Monitoring

Need help applying the recommendations? I can assist with implementation, coordinate with your web development team, or connect you with my network of SEO professionals. I also offer ongoing monitoring and reporting to keep your SEO performance on track.

Step 8: Rinse, Review, and Repeat

SEO is never a one-and-done process. I regularly check in to reassess, refine, and adjust your strategy based on progress and changes in the digital landscape.

Why Hire SEO Specialist in the Philippines?

The right SEO strategy can be the key to unlocking your business’s full potential online. With its dynamic and innovative digital space, the Philippines is the perfect destination for businesses looking to boost their online presence. Join the ranks of successful companies that have taken advantage of the Philippines’ digital landscape and take your business to the next level.

Here’s why choosing my SEO services is a strategic move for your business’s success:

 

Expertise in English Content Creation

The key to successful on-page SEO is creating high-quality content. I have extensive experience producing English content that is not only grammatically correct but also compelling and optimized for SEO purposes. With my comprehensive knowledge of various global markets, I can ensure that your content connects with your intended audience, leading to better engagement and, ultimately, higher conversions.

 

Cost-Effective Solutions Without Compromising Quality

 Whether you are a small to medium enterprise or a large corporation, my commitment to delivering exceptional value ensures you get premium services at a fraction of the cost. This enables your marketing budget to go further and provides invaluable support to your business.

 

Adaptability to Global SEO Trends

I keep up with the latest strategies and tools to ensure that your business stays ahead in a rapidly changing landscape of search engines. From the newest techniques in keyword research to advancements in Google Analytics, I implement cutting-edge methods to keep your business competitive.

 

Cultural Flexibility for Global Reach

I can help you reach a global audience while maintaining a local touch. Due to the Philippines’ unique blend of Eastern and Western cultures, I can create effective SEO strategies that appeal to audiences across borders.

 

Personalized Strategies

I strongly believe in a customized approach to SEO. I dedicate my time to comprehending your business objectives, target audience, and market intricacies. This individualized strategy guarantees that our technical SEO endeavors align with your particular goals, resulting in better outcomes and increased ROI.

 

Comprehensive SEO Services

My services cover every aspect of SEO, from technical SEO audits to content optimization and link building. Whether you want to enhance your website’s performance, improve your content’s visibility, or build a stronger backlink profile, I have the SEO expertise and tools to help you achieve your goals.

 

Dedicated Partnership

I believe in being more than just a service provider, I am committed to being your dedicated SEO partner. I am dedicated to ensuring your long-term success by providing ongoing support, insights and adjustments to your marketing strategy as your business grows.

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SEO Audit Service FAQs

What is the difference between SEO analysis and an SEO audit?

An SEO analysis usually concentrates on a particular aspect of your SEO approach, such as keyword optimization or backlink profile. It provides insights into performance and potential enhancements. On the other hand, an SEO audit is a complete review of your whole website’s SEO setup, including technical SEO, on-page optimization, and off-page strategies. It identifies a broad range of improvement areas to enhance overall search engine visibility and performance.

When should you perform an SEO audit?

Conducting a technical audit once a year is recommended to ensure your website follows the latest search engine algorithms and best practices. It is also advisable to perform an audit after making significant updates to the website, before launching a new site, or if you notice a sudden drop in traffic or search engine rankings. This will help you identify any underlying issues and rectify them.

How long does a technical audit take?

The duration of a technical SEO audit may vary depending on the size and complexity of the website being audited. For smaller to medium-sized websites, a comprehensive audit may take a few days to a couple of weeks. On the other hand, larger sites with more intricate structures may require a month or more to analyze and document all technical SEO aspects fully.

What happens after an SEO audit?

Once you’ve conducted an SEO audit, you’ll receive a comprehensive report from your dedicated account manager that highlights the issues that were identified and provides recommendations for improvement. The next steps involve prioritizing these recommendations based on their potential impact and feasibility. You’ll then need your web developers to implement the necessary changes to your website’s SEO strategy, which may involve technical fixes, content enhancements, and link-building efforts.

What is a free SEO audit tool?

Many free SEO audit tools are available to help you find basic SEO problems and opportunities for improvement. One popular option is Google’s Search Console, which provides insights into your site’s search performance, mobile usability, site speed, and technical issues. Other free tools like Ubersuggest and SEMrush offer limited audits or trials, giving you a glimpse into your website’s SEO health.