‘Are SEO services worth it?’ This is one of the most common questions businesses ask (or are hesitant to ask) digital marketing service providers. While we (the experts) understand how staying on top of Google search is the best way to gain valid leads, businesses don’t realize that unless we show them data that it…
SEO: How Long Does it Take to Start Working?
While I was doing my weekly learning, I stumbled upon this article by Jeremy Knauff on Search Engine Journal about How Long Does SEO Take? And pretty much like any other SEOs in the planet, I’ve been asked the same question by clients especially those who are newbies in the digital world. As much as…
COVID-19 and Marketing: What Now and What to Do Next?
The pandemic has completely blindsided us all. Within a month after COVID-19 was declared a world pandemic, it has crippled businesses (especially brick and mortar stores to mid-size entrepreneurs) and workers as governments lock up major cities, shut down flights, and encouraged the public to stay at home. In the Philippines (for those who don’t…
Reverse Engineering Customer Pain Points: Sourcing the Right Prospects for Your Outreach Process
As SEO and link building move towards quality over quantity, experts like myself resort to a different, more sophisticated strategy that leans towards PR (public relations) rather than submissions. In my years of doing this strategy, I found this highly effective not just in obtaining quality links but also in providing value to your target…