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Maria Espie

Video SEO: 3 Reasons to Optimize Your Video for Search

Video SEO: 3 Reasons to Optimize Your Video for Search

Businesses looking into video marketing mostly see it as getting into YouTube — and somehow they are not wrong. YouTube is the largest video-sharing site with over 2.1 billion monthly active users today.However, video marketing and optimizing your video for search go...

What are Reciprocal Links & How They Affect Your SEO?

What are Reciprocal Links & How They Affect Your SEO?

Link building is an essential part of any SEO strategy and can benefit your business in more ways than you can imagine. However, not all links are created equal. Some are not always worth your while. One, in particular, reciprocal links have the SEO industry divided...

Healthcare SEO: 6 SEO Strategies for Doctors

Healthcare SEO: 6 SEO Strategies for Doctors

There are many ways to look for a healthcare professional. But in today’s digital age, it’s become an instinct to look them up online. By typing in a keyword or phrase, users can instantly discover a long list of medical professionals within their area. For most...

Latest Posts

Link Building: The Complete Guide to Level Up Your Link Acquisition Game

Link Building: The Complete Guide to Level Up Your Link Acquisition Game

Probably, the most popular and essential off-page SEO strategy is link building. While many argue that building links is no longer as effective as it used to be, there’s no denying that links are still a ranking factor in Google’s algorithm. And this is for a simple...

SEO for Lead Generation: All Your Questions Answered

SEO for Lead Generation: All Your Questions Answered

When it comes to digital marketing, SEO marketing has been noted as one of the most powerful lead generation strategies. In fact, 70% of marketers think SEO delivers better results than PPC when generating leads. There are a number of reasons why SEO is more effective...

What is SWOT Analysis & How to Perform It in SEO

What is SWOT Analysis & How to Perform It in SEO

A SWOT analysis covers four key attributes: strengths, weaknesses, opportunities, and threats. It is a usual method across the business industry that exists to streamline your marketing strategies — identify opportunities with the most potential to deliver high...

SEO for Dentists: How to Reach More Patients with Local SEO

SEO for Dentists: How to Reach More Patients with Local SEO

Marketing your dental clinic is essential if you want your practice to thrive. More than bringing in new patients and strengthening your relationship with existing ones, your objective in promoting your clinic should be to educate consumers about why regular trips to...

15 Types of Content Marketing (and No It’s Not Just About Blogs)

15 Types of Content Marketing (and No It’s Not Just About Blogs)

I hate to break it to you, but content marketing is not just about blogging. In fact, there are all sorts of content marketing types out there—and each one can be just as effective (if not more so) than a blog post. Google recently announced a new update focusing on...

6 Google Tips to Optimize For Ecommerce Search Results

6 Google Tips to Optimize For Ecommerce Search Results

What do you do when you want to buy something online?  If you’re like most people, your first step would be to do a Google search. You probably wouldn’t have to go past the first one or two pages to find the products you are looking to buy.  As a business,...