guide to social media marketing

Social Media Marketing Made Simple: A Step-by-Step Guide

Social media marketing is a powerful tool that businesses use to increase awareness of their brand and services on different social media platforms. Businesses typically market their products on Facebook, Twitter, Instagram, and other platforms. Marketing does not solely involve constantly posting promotional posts since your target audience will easily get tired of the same…

content marketing guide 2021

Content Marketing Guide 2021

Before all the cool video ads that Old Spice was pumping, Old Spice was sticking to their old image and was having a hard time keeping up with its competitors in 2011. Out of necessity, they ditched their old image in favor of an image of youth and hotness. With the series of funny and…

Udemy Spotify Marketing Certification

Spotify Marketing Course: Completed!

I’ve always been passionate about music. And I am so happy that I am able to use my digital marketing talent to help artists in promoting their releases and widening their reach. I’ve recently completed my Spotify Marketing Mastery course (and Accelerator Course) on Udemy. This is something I’m really excited to apply in my…

guide to blogging

How Long is Long? Guide to Blogging this 2020

Since Google introduced the Panda back in 2011, Google has kept a keen eye to content quality for websites particularly focusing on relevance and value. Sites that were cannibalizing keywords and publishing thin content were placed on death row. In 2018, the Medic update has shone the light back on content particularly targeting health and…